Webinars on Demand: Marketing and Promotion

Difficult Conversations with Patients

February 7, 2024 12:00 PM - 1:00 PM

Back by popular demand, an interactive discussion on how to have difficult diagnosis conversations and address sensitive topics with patients and caregivers. Speaker Ivan Wanis Ruiz, Dale Carnegie Training Original Broadcast November 15, 2017 Watch Webinar Additional Resources Managing Difficult Encounters: Understanding Physician, Patient, and Situational Factors Personality Disorders: Review and Clinical Application in [...]

Join top digital marketing experts from TechWyse to learn how to build your online presence through social media to engage your patients and practice. Join us and build your digital footprint as TechWyse guides you through strategies and tactics to stay top of mind outside the treatment room. Speaker(s) Adam Estrela, Senior Solutions Consultant — TechWyse Internet Marketing Original [...]

Building a foundation of trust is a requirement for any successful health care relationship. This webinar covers three successful techniques that enable you to sincerely connect, build meaningful rapport and foster mutually beneficial relationships. Speaker Ivan Wanis Ruiz, Dale Carnegie Training Original Broadcast October 2, 2019 Watch the Webinar Additional Resources Communication Strategies for [...]

There’s a lot of competition out there. Learn to cut through the noise by fostering authentic relationships with potential patients and colleagues. This positive approach to networking from Dale Carnegie Training will help you to build confidence and credibility, communicate your value and establish profitable connections. Specific topics of this webinar include "Pitching Yourself with [...]

Presenting with Impact  (Rebroadcast)

June 30, 2021 12:00 PM - 1:00 PM

Through this interactive webinar, Ivan will give you the tools to present information in a way that maximizes impact and retention for online and live audiences. You will learn how to effectively communicate through presentations by creating impactful and interesting openings and closings; transitioning between slides and ideas smoothly; identifying unique problems; and use a [...]

Jumpstart Your Career – Part Two

April 21, 2021 12:00 PM - 1:00 PM

Learn more about the Jumpstart Your Career guide and its highlights, such as steps to take after graduation and support during the COVID-19 pandemic. We will also introduce OCA's new Understanding Extended Health Care: The chiropractor's guide to patient support and administrative guidance. This guide includes direct billing registration tools, as well as other resources [...]

Webinar on how to use strategic questions and active listening to effectively communicate with patients. Learn how to better use questions with patients: improve rapport, better identify ailments and issues and create a more open environment for sharing. Understand how active listening impacts patient perception and patient outcomes. Speaker Ivan Wanis Ruiz, Dale Carnegie Training [...]

Convincing with Stories

September 16, 2020 12:00 PM - 1:00 PM

Whether with patients, colleagues or team members, convincing people to change their behaviour can be a challenge. In a perfect world, evidence and strong logic would be enough to convince people, but decisions are often made with emotions as much as with logic. This workshop will show you how you can use stories to overcome this challenge. By the end of this session, you will have two structures for creating [...]

Social Media Marketing 101 (Rebroadcast)

August 28, 2019 12:00 PM - 1:00 PM

Learn how to use social media websites strategically to engage your patients and keep them choosing you. Speaker Ryan Nahas, Spark Marketing Original Broadcast November 12, 2014 Watch the Webinar Additional Resources Social Media Marketing: Presentation Slides Social Media Toolkit Downloads Attracting New Patients with Social Media (Webinar)

Learn techniques to connect instantly and authentically with potential patients and colleagues. Dale Carnegie principles are applied to enhance the way you communicate with new people and build mutually beneficial relationships. Speaker Ivan Wanis Ruiz, Dale Carnegie Training Original Broadcast November 9, 2016 Watch the Webinar Downloads Breaking the Ice: Techniques for Instantly Building [...]