Webinars On-Demand

Tradeshow 101: How to Present Chiropractic Effectively 

This session will provide you with the necessary background and tips to successfully develop potential leads while building awareness and understanding for the profession. Learn tips on how to have an effective booth in your community and how you can participate at an OCA tradeshow booth. Speaker: Dr. Amy Brown, OCA Watch the Webinar Additional Resources: Public Education Materials: The OCA offers a wide range of public education materials showcasing how chiropractic care can play [...]

Online Advertising for New Patient Acquisition

Just like TV, newspapers or outdoor banners, online advertising can bring you new patients. Unlike traditional advertising, online advertising allows you to only pay when someone clicks on your ad and to collect all the data you could ever need to see what return you get for your investment. In this webinar, we show you how to use online advertising to grow your patient caseload. Speaker TechWyse Watch the Webinar Additional Resources OCA Affinity [...]

Attracting New Patients with Social Media

Your social media feeds can be some of your main marketing tools. Successful chiropractors use their social media feeds not only to post information about their practice but to gain new patients. In this webinar, we show you how to manage your social media to get new patients for your practice Speakers Tom Yawney, Spark Marketing Tom Yawney is available for any inquiries or questions about marketing for your specific practice. Advice is complimentary as [...]

Simple Tips to Boost Your Patient Caseload

The InnoCare team will discuss simple and subtle tips to increase patient traffic to your clinic while ensuring that your clinic doesn't feel the squeeze operationally. Speakers Michael Barton, InnoCare * This webinar was originally broadcast on February 8, 2017 * Watch the Webinar Additional Resources Collaboration & Referral Resource Kit Resources for Marketing Your Practice Simple Tips to Boost Your Caseload - presentation slides (PDF) Tip Sheet - Innocare One Pager (PDF)

Internet Marketing for Business Owners

Learn how you can affordably harness the power of the Internet to get your business found online, engage new customers with your brand, and keep old ones coming back. Speaker(s) Peter Reitano, Spark Marketing Original Broadcast March 26, 2014 Watch Webinar Downloads Internet Marketing Essentials - Slides Related Webinars Managing your online Presence Migrating from Paper to EHR Understanding Cloud Technology

Do’s and Don’ts for Online Marketing

Internet marketing done right can increase your revenue and help grow your business. Learn how to implement a campaign that will give you long-lasting success online! Speakers Mary Sohn, Spark Marketing Original Broadcast June 11, 2014 Watch Webinar Additional Resources Marketing Resources Social Media Toolkit Related Webinars Internet Marketing for Business Owners Social Media Marketing 101 Mobile Search Optimization: Turning Neighbours into Patients Managing Your Online Presence Attracting New Patients with Social Media

Building a Powerful Brand

This webinar will cover: How to create your brand as a clinician How to embed this brand in your physical office environment and staff-patient interactions Tips for gaining word of mouth momentum Building your brand offline with physicians Speakers Alexandra Fricker, Director of Marketing, pt Health Watch Webinar Additional Resources Building Your Brand - presentation slides (PDF) Collaboration & Referral Resource Kit Social Media Toolkit Webinars on Demand: Marketing and Promotion

Managing Your Online Presence

Learn to manage your online presence through content marketing, website design and social media. Speakers Falk Jaehnchen, Spark Marketing Originally Broadcast March 23, 2016 Watch Webinar Additional Resources Social Media Toolkit Related Webinars Building a Powerful Brand Dos and Don’ts for Online Marketing Social Media Marketing 101 Click here for more Webinars on Demand about Marketing

How to Use Local Marketing to Extend Your Patient Care

In this webinar, Liz McConomy shares the value of local marketing to not only help drive more patients to your practice but also as an extension of your customer service and patient experience. Your local marketing strategy is key to not only reaching patients looking for you online through listings management but to creating a reputation online with reputation management solutions that allow you to make the best first impression! Speaker Liz McConomy, Director of [...]

How to Use Local Marketing to Extend Your Patient Care (Rebroadcast)

In this webinar, Liz McConomy shares the value of local marketing to not only help drive more patients to your practice but also as an extension of your customer service and patient experience. Your local marketing strategy is key to not only reaching patients looking for you online through listings management but to creating a reputation online with reputation management solutions that allow you to make the best first impression! Speaker Liz McConomy, Director of [...]