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Building a Powerful Brand

This webinar will cover: How to create your brand as a clinician How to embed this brand in your physical office environment and staff-patient interactions Tips for gaining word of mouth momentum Building your brand offline with physicians Speakers Alexandra Fricker, Director of Marketing, pt Health Watch Webinar Additional Resources Building Your Brand - presentation slides (PDF) Collaboration & Referral Resource Kit Social Media Toolkit Webinars on Demand: Marketing and Promotion

Managing Your Online Presence

Learn to manage your online presence through content marketing, website design and social media. Speakers Falk Jaehnchen, Spark Marketing Originally Broadcast March 23, 2016 Watch Webinar Additional Resources Social Media Toolkit Related Webinars Building a Powerful Brand Dos and Don’ts for Online Marketing Social Media Marketing 101 Click here for more Webinars on Demand about Marketing

Bill 148 – Are You Compliant with The Fair Workplaces, Better Jobs Act?

Will your practice require an adjustment? Listen in, and find out what the recent changes to employment laws mean for your practice, including changes to compensation and vacation time that may now be required for your employees. Speakers Reshma Kishnani, Mills & Mills LLP Watch Webinar   Additional Resources Bill 148 – An Overview of Changes & Guideline Towards Compliance A Plan For Better Workplaces and Better Jobs, Ministry of Labour Your Guide to [...]

Get Involved: Province-wide Expansion of New Primary Care Model

Ontario is investing $37 million to better assess & treat MSK disorders by establishing Rapid Access Clinics (built on existing models like ISAEC for low back and CIACs for hip and knee). Join us to learn more, and receive coaching on how to get involved in these models as they expand across the province. Speakers Valerie Carter, OCA & Dr. Jennifer Nash Watch Webinar   Additional Resources Get Involved Province-Wide Expansion of Primary Care Models - presentation [...]

PHIPA: An Overview of Patient Privacy Obligations – Part 1

Part 1 of this Patient Privacy series focuses on the Personal Health Information Protection Act (PHIPA), which is an Ontario statute that governs the collection, use and disclosure of personal health information in the health sector. In addition to reviewing the key obligations of health information custodians under PHIPA, a summary of recently proposed amendments will be provided. Speakers Lad Kucis, Gardiner Roberts LLP Watch Webinar More Resources Patient Privacy: PHIPA - The Electronic [...]

PHIPA: The Electronic Health Record – Part 2

Part 2 of this Patient Privacy series focuses on the proposed creation of the “Electronic Health Record” (EHR); a system developed and maintained by a Government prescribed organization to enable health information custodians to collect, use and disclose personal health information for the purpose of providing health care. To be discussed: the functions and responsibilities of the prescribed organization; the obligations of health information custodians; the collection of EHR information by the Ministry of Health [...]

How to Prepare for Auto Insurance Patients – Part 1

Learn how to prepare for your first auto accident patient. We will examine how FSCO and HCAI work together to help you treat patients under the Minor Injury Guideline (MIG). Join us for guidance on how to register for a license as a FSCO service provider and the steps required to include these patients on your roster. Speaker Dr. Moez Rajwani, OCA Watch Webinar https://youtu.be/WTyeGGWo4po Additional Resources How to Prepare for Auto Insurance Patients - [...]

Demystifying the Auto Insurance Patient Process – Part 2

Join us as we guide you through a case study of a typical auto insurance patient, explaining the protocol and procedures to follow when a patient who falls under the Minor Injury Guideline (MIG) walks into your office. Speakers Dr. Moez Rajwani, OCA Watch Webinar https://youtu.be/MO_vPn6hetg Additional Resources How to Prepare for Auto Insurance Patients Part 2 - presentation slides (PDF) Apply for SPL online HCAI Education Enroll with HCAI Related Webinars How to Prepare [...]

How to Bill for Auto Insurance Patients – Part 3

Join us to learn how to manage auto insurance related billing. We will look at the processes and procedures to follow when filling out OCF forms and submitting through HCAI, including how auto insurance and extended health care work together. Speakers Dr. Moez Rajwani, OCA Watch Webinar https://youtu.be/Go4LmNnulNY Additional Resources How to Prepare for Auto Insurance Patients Part 3 - presentation slides (PDF) Apply for SPL online HCAI Education Enroll with HCAI Related [...]

How to Use Local Marketing to Extend Your Patient Care

In this webinar, Liz McConomy shares the value of local marketing to not only help drive more patients to your practice but also as an extension of your customer service and patient experience. Your local marketing strategy is key to not only reaching patients looking for you online through listings management but to creating a reputation online with reputation management solutions that allow you to make the best first impression! Speaker Liz McConomy, Director of [...]