Webinars On-Demand

Getting in Front of Key Decision Makers

How to get the meeting, present your case and achieve your goal. Watch Webinar Downloads Getting in Front of Key Decision Makers - presentation slides (pdf) 6 Principles of Influence Infographic

Networking: Getting Ahead By Putting Others First

There’s a lot of competition out there. Learn to cut through the noise by fostering authentic relationships with new potential patients and colleagues. This positive approach to networking from Dale Carnegie Training will enable you to build confidence and credibility, communicate your value and establish profitable connections. — Dale Carnegie –Ivan Wanis Ruiz MP3 Audio Networking: Getting Ahead By Putting Others First Downloads Networking: Getting Ahead By Putting Others First: Presentation Slides Quick Tips on [...]

Mobile Search Optimization: Turning Neighbours Into Patients

In 2015, mobile searches surpassed desktop searches online. When patients search for information on their cell phones, location-based search results are prioritized. This presents a huge opportunity for chiropractic clinics looking to connect with nearby patients. This webinar will explain local Search Engine Optimization and show you how to improve your mobile search rankings on Google Maps, local Google search rankings, local business listings and more. — Spark Marketing – Falk Jaehnchen Watch Webinar Downloads [...]

Tradeshow 102: Attracting Visitors

Learn how to attract and connect with visitors to your booth. — OCA Outreach Coordinator Watch Webinar Downloads Tradeshow 102: Attracting Visitors - Presentation Slides Tradeshow 102: Attracting Visitors - MP3 Version Tradeshow 102: Attracting Visitors Q&A Only - MP3 Version

Managing Your Online Presence

Learn to manage your online presence through content marketing, website design and social media. Speakers Falk Jaehnchen, Spark Marketing Watch Webinar Additional Resources Social Media Toolkit Related Webinars Building a Powerful Brand Dos and Don’ts for Online Marketing Social Media Marketing 101 Click here for more Webinars on Demand about Marketing

Increasing the Usability of Your New Website

This webinar will feature recommendations on making your website user‐friendly and easy to navigate, attracting users to highlighted content and creating effective calls to action. We will focus on formatting, organization and layout. Speaker: Jenn Melynk, SiteWyze Solutions Watch Webinar Additional Resources Managing Your Online Presence Mobile Search Optimization: Turning Neighbours into Patients Building a Great Website for Your Practice  

Mobile Search Optimization

This webinar will explain local Search Engine Optimization and show you how to improve your mobile search rankings on Google Maps, local Google search rankings, local business listings and more. Speaker: Falk Jaehnchen, Spark Marketing Watch Webinar Additional Resources Increasing the Usability of Your New Website Managing Your Online Presence Building a Great Website for Your Practice DownloadsMobile Search Optimization - Presentation Slides (PDF) Mobile Search Optimization - MP3 Version

Tradeshow 101: How to Present Chiropractic Effectively 

This session will provide you with the necessary background and tips to successfully develop potential leads while building awareness and understanding for the profession. Learn tips on how to have an effective booth in your community and how you can participate at an OCA tradeshow booth. Speaker: Dr. Amy Brown, OCA Watch the Webinar Additional Resources: Public Education Materials: The OCA offers a wide range of public education materials showcasing how chiropractic care can play [...]

Online Advertising for New Patient Acquisition

Just like TV, newspapers or outdoor banners, online advertising can bring you new patients. Unlike traditional advertising, online advertising allows you to only pay when someone clicks on your ad and to collect all the data you could ever need to see what return you get for your investment. In this webinar, we show you how to use online advertising to grow your patient caseload. Speaker TechWyse Watch the Webinar Additional Resources OCA Affinity [...]

Attracting New Patients with Social Media

Your social media feeds can be some of your main marketing tools. Successful chiropractors use their social media feeds not only to post information about their practice but to gain new patients. In this webinar, we show you how to manage your social media to get new patients for your practice Speakers Tom Yawney, Spark Marketing Tom Yawney is available for any inquiries or questions about marketing for your specific practice. Advice is complimentary as [...]